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Fairy Tale Flowers at Chelsea in Bloom


Once upon a time, at Pimms O’Clock precisely, four fair bloggers met at Duke of York Square in Chelsea. In the centre of the square there was a gigantic teapot serving refreshing glasses of Pimms and delicious cupcakes to the good people shopping in Sloane Square and the King’s Road.

Last night myself, Mina, Catherine and Jasiminne had been invited to join Alice, The Queen of Hearts and the white rabbit for a Mad Hatter’s Tea Party and to celebrate the 10th Anniversary of the beautiful floral displays that make up the floral art show, Chelsea in Bloom. The theme, if you haven’t already guessed, was Fairy Tales and all the displays were inspired by favourite stories from childhood.

I had to dash off to meet my parents for dinner but I returned today to take in the gorgeous displays and take some photos of my favourites. Tomorrow is the last day to see the displays and I really urge you to get down there, as they’re truly gorgeous!


Start by grabbing a glass of champagne from The Botantist’s pop-up champagne bar at the Fairy Tale Forest installation at the centre of Sloane Square.



Then step into one of the complimentary rickshaws for the most convenient way of seeing the displays in the surrounding area.

Here are some of my favourites:

Beautiful blooms in Duke of York Square.







Horitcultural heaven in Symonds Street…

Kate Spade won the People’s Choice Award for these fantastic flamingoes.



Just look at these vibrant red apples / flowers!




Here’s my lovely tour guide, Louis and his humble steed!

Finally fantastic florals in the area of Cadogan Gardens…



This was my favourite display as I’ve always loved the Cheshire cat and his big grin.


Finally I stopped by to take a look at No.11 Cadogan Gardens, a gorgeous hidden gem where I recently enjoyed afternoon tea.

The judging panel was made up of Sasha Wilkins editor and blogger at Liberty London Girl, as well Official RHS Chelsea Flower Show Judges Stephen Woodhams and Hayley Skipper. Check out the Chelsea in Bloom website to see a gallery of all the displays and to find out the winners.

The Fairy Tale Forest will be open tomorrow 10am-7pm and the Mad Hatter’s Tea Party from noon until 8pm. Pop to the information centre in Sloane Square to book a rickshaw or for further information on events in the area. 

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