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The Journey from Travel Enthusiast to Luxury Travel Blogger

It’s been nearly four years since I start my blog (four years? where has the time gone!) and what started as a hobby has grown to become a major part of my life. It’s foremost my passion and a labour of love but it has also become a full time career and one that I feel so lucky to have. My blog allows me to go out of my comfort zone, live out my dreams, make incredible memories that are preserved forever and pretty much live my best life.
In January 2015 on the one year anniversary I wrote a post about how and why I started SilverSpoon London but nearly three years on so much has changed!! I started writing a blog as part of another website to promote a freelance events planning business but I soon found out how much I loved writing it and decided to separate it off. I had rekindled my love for writing as someone who’d always enjoyed putting together short stories and had pursued a degree and masters in English Literature. I don’t know why I ever stopped but having a blog made me remember how much I loved it.

The first step was choosing a name and with my impending marriage to my Mr Silver, I wanted the name to reflect that. I brainstormed a list and remember so vividly Mr S coming home from work and me reading the list out to him. Silver Spirit….Silver Service…Silver Surfing…SilverSpoon…we looked at each other and knew that was the one. I didn’t even need to think about what my main topics would be. I’ve always been passionate about food; collecting cookbooks, scrape booking recipes, watching the food channel, working my way through a bucket list of restaurants – I basically felt about food the way some girls feel about fashion and beauty! Luxury travel being my other obsession, my blog would have a dual focus including lots of content on my home city of London.
I started on blogger using a basic theme which I enhanced with an Etsy template – I also had a logo designed by an etsy seller. With our big trip to Australia a year earlier and a more recent trip to Thailand, I already had some ideas for content to start working on. The photos were from an old camera and the blog was basic – but I loved it and it was mine. Joining social media channels was the next step with Twitter fast becoming my favourite and the place that I began to meet all my friends. I somewhat neglected Instagram (which I hugely regret now!) as it wasn’t the giant of social media that it is now!
And I was away!! Blogging about my holidays, my honeymoon, restaurants Mr S and I visited – producing as much content as possible and loving every minute of it. Soon I was invited to review restaurants, asked along to events and offered experiences whilst meeting more and more new friends along the way!

The next big step on my blogging journey was investing in my DSLR camera. This was turning into so much more than a hobby and a little creative space on the internet. Mr S and I  actually bought our Nikon D750 camera with our wedding money and we’ve since invested in different lenses and lots of apparatus.
There was a dramatic improvement in my photography and with that an increase in readership. What started as a passion and love for writing soon became married to a passion for photography and visuals. I’ve taken photography classes and workshops and while I’m still no where near where I want to be, I’m pretty proud of where I’ve got to having started as someone with no clue about photography.

Before:

After:

Before:

After:

The next big step in taking my blog from more that a hobby to career was moving from the Blogger to WordPress. To my non-blogger readers, WordPress is a more professional platform that allows more flexibility in terms of functionality and design. It took a while to find the perfect person to work on this with me but when it was done I was so happy to reveal my new blog complete with a redesign and greater functionality. It was also the first time I’d ever had any help from an outside source for the blog, having prided myself on doing everything.

The relaunch happened about a year and a half after I started the blog and up until then I was still only blogging about personal holidays. I had my Australia trip, Thailand and honeymoon on there, several European trips and then my dream to to South Africa. I had had one or two press trip invitations but other circumstances meant I couldn’t attend them. When a trip exploring London and Paris with Renaissance hotels landed into my inbox, I couldn’t quite believe it! With an over night stay at the St Pancras Renaissance Hotel before jumping on the EuroStar to spend the night at Renaissance Paris Arc de Triomphe Hotel it was an incredible adventure! As we rode around Paris in limos, sipping champagne and stopping at different Paris hotels I was pinching myself in disbelief that I’d been invited on this incredible trip owing to a little blog that I’d started myself but poured so much love into.
Fast forward to today and my blog has taken me to a luxury resort in Mexico, a private island in the Caribbean, a dream trip to Santorini, five star hotels, three Michelin star restaurants, on the Belmond Pullman Train and to the Glamour awards to name a few. I now work with brands who I love and have invested in for years before I had a blog such as Laurent-Perrier, Hakkasan Group, Four Seasons, American Express and British Airways. I’ve also made the national and international press as well as being on the front cover of a magazine!

Please don’t think I’m saying any of this to brag, I’m still pinching myself in disbelief that a silly little hobby that I started turned into so much more and has become an integral part of my life. It’s something I’ve worked tirelessly on from the moment I get up in the morning to when I go to bed at night and it’s all honestly been a dream come true. Today I continue to write about personal holidays as well as press trips and only accept sponsorships from brands I trust. My content remains as organic and authentic just as it was from the beginning. Above all I want to say a massive thank you to my readers who have stuck with me for nearly four years…you’re the best!!

For me blogging has been about so much more than press trips, sponsorships and restaurant invitations. I’ve made a group of friends who have become incredibly dear to me. Not a day goes by without a what’s app to my best blogging friends – we’ve come to rely on each other in so many ways and have become friends for life through our common hobby.
Lastly, I want to write about my personal journey through blogging. Despite my love of travel I’ve always been scared of going out of my comfort zone but blogging has made me conquer so many fears and face my anxiety and hang ups head on. Without blogging I’d have never ascended Table Mountain, gone in a helicopter, ridden a camel, stayed in the middle of the jungle. SilverSpoon London has been a huge part of my personal growth and in years to come, if I ever stop blogging I’ll remember how I got the courage to make those changes.
Starting and developing my blog really has been my greatest ever journey and I’ll alway remember the day I started – I only wish I’d taken the plunge sooner!

 

 


  • Love love love reading about your blogging journey. I know how much work it is and how passionate you are about it. So happy you’ve come so far and I’m sure sky is the limit for you and this venture! xoxo

  • OH I LOVE this post!! I’m so proud of all of your achievements – I feel like I’ve come on some of those wonderful journeys with you and can’t wait to see where you (we!) go next! xx

    • Thank you so much lovely!! I can’t wait for lots of journeys and years of friendship and blogging to come!!!

  • This post as absolutely lovely to read. Well done to you! x

  • Well the best hobby’s are the ones that you can do all day professionally! I love that you still write about your own holiday trips too!

    • That’s so true!! It’s great look forward to working everyday.

  • Well done Angie, a wonderful inspirational piece, I know you’ve definitely been my inspiration. You know how much I appreciate all the help you’ve given me and inspired my to start my blog even though as an older blogger (unfortunately internet and social media was hardly around when I was younger) I haven’t let that stop me as nervous as it makes me because I lack confidence now. I felt I was reading about me when you mentioned your love of food and cooking, I read cookery books before I pick up my fashion magazines, I read them in bed! eagerly anticipate all the food mags landing on my doorstep, my house is full of cuttings much to hubby’s annoyance! I know I don’t travel as much as you but Paris being a huge part of my blog, it’s somewhere I intend to visit many times in a year to add content, if I could be make this a career and start monetising, it would be a dream come true for me and something I have always wanted. Sorry for the long message, so passionate about this but above all, I just want to say thank you for your support and I love reading your posts, your plans, where you’re going next, your photo’s etc..keep on doing what you do best and here is to many more successful blogging years xxxx

    • Your comment made me so happy to read!! I think every blogger really does aim to inspire and I’m so glad that you’re loving your blog too. Here’s to many more years of writing and fun!!

  • Love it Angie! Such an amazing journey you’ve had and it will only get more exciting! 🙂

  • Binny Shah-Patel

    LOVE LOVE LOVE all this post and so glad we have our Whatsapp group <3

  • I really enjoyed this post, It’s so nice to see that you can be successful in doing something you enjoy and that it can become a career if you work hard enough! Event though I’m only just starting out in the blogging world it’s giving me hope and inspiring that one day I can follow on to do some amazing things and meet such amazing people if I continue to put in hard work

    Beth xx

    • Lots of luck on your blogging journey, I hope it takes you to all the places that you dream of.

  • Well done Angie – what you’ve achieved with SilverSpoon so far is so impressive!

  • A fantastic journey and one that I’m sure is just going to keep growing! x

  • Well DONE Angie in believing yourself and making it this far. The sky is the limit and I’m looking forward to seeing more from your beautiful journey. x

  • Angie this is such a lovely post and really very heart-felt. It’s wonderful hearing about your journey. You’re absolutely right, it’s so wonderful when blogging friends become friends in real time, it makes it even more special.

    Thanks for sharing your lovely post with us all and chat soon!

    Laura xo
    http://www.shehearts.net

  • I really loved reading this and enjoyed our similar take on the theme!! You have come such a long way in a very short space of time – this little space in the internet is something to be immensely proud of. Excited to see where it takes you next!

    Polly xxxx

    • Thank you so much lovely!! Is have some regrets but always trying to look to the future.

  • Jet

    I found this so inspirational so thank you so much for sharing this and also telling us about all the work that you did to get to where you are now. As a travel blogger it is just so hard when your competing with approx 86836973269 blogs so I found this so helpful as a bit of a push to keep going. Do you have any tips on where to find out about blogging events? I live in North England so I’ve had a few offers for small blog events in London but I can’t get there for 2 hours on a Monday afternoon/Tuesday morning etc.

    http://www.jettravels.co.uk
    J.E.T
    xx

    • I know and there’s more and more blogs everyday!! Check the Travel Massive and Ladies in Blogging for events coming up. Though I have to say I don’t know many blogging groups in the North of England, there are plenty of bloggers up there. Check out Travelista Jess who lives in York, she might be able to help.

  • Such a journey Angie. Filled with great experiences and amazing people.

  • Emma Morrell

    Lovely story! I could only dream to do with my blog what you have with yours! Still with hard work and perseverance maybe I can 🙂

  • Gary J Berry

    Love this! So nice to see your journey and how far the blog has come. Scary how quick it has all gone by too!!

  • I loved this post Angie!! It literally put a smile on my face! It’s so evident how passionate you are about your blog and it definitely shines through in all of your posts 🙂 x

  • Kavita

    From the beginning, your blog has been really high quality, and it’s always been clear how much effort you put into every single post — the level of detail, the quality of the photography and the commitment to sharing the experience with your readers. It’s absolutely no surprise at all to me that the blog is so successful — anytime I’m asked for an example of a luxury travel blog, yours is the one I always mention, always. Congratulations on your journey, Angie. It’s really inspiring!

    • Oh Kavey, what a lovely comment!! That really means alot to me and very kind of you to say!

  • Harpreet Acharya

    This is THE most inspirational post I have read in a long time. You have achieved a lot in 4 years and it certainly is an ode to hard work and passion and it is paying off! I have been blogging for as long but only started to take my blog seriously a year ago and am regretting not putting in the work sooner! What an amazing journey, definitely one to be proud of! Loving following you and can’t wait to see what you get up to next!

    • Oh thank you so much Harpreet!! Lots and lots of luck on your blogging journey too!

  • Ooooooh, this is the loveliest post – it’s been such a joy to see your journey!

  • You should be so so so proud Angie!! I’ve been following along since October 2015 when I discovered the travel linkup 🙂 Blogging is such an adventure and I’m so happy for you that you’ve been able to make it your full time career and have so many amazing experiences through it 🙂

    • Thank you for sticking with me Sarah!! It’s really been an amazing journey.

  • Ah love this Angie! You have done so well with the blog and deserve all of the good praise for the hard work you put into it. Keep it up girl! 🙂

  • What an amazing journey it’s been! There’s nothing more gratifying than having a labour of love become a full-time pursuit and having it make you a more well-rounded individual for it. Technology evolves but self-discovery and growth is a classic theme, and it’s interesting to see both in a symbiotic relationship. Well done you! x

    20 Days, 20 Cities, 6 Countries – Portofino, Italy – Posh, Broke, & Bored

  • Joy Michelle

    loved reading about your journey Angie! Can’t believe we met 3 years ago at the near start of your adventure… You’ve done a great job!! Keep it up x

    Joy @ http://www.thejoyousliving.com

  • Beautiful post Angie – wow what a journey so far! Can’t wait to see what the future holds for you 🙂